Google suspends advertisement in Russia as censorship demands rise
By Sanjay Maurya
Google, owned by Alphabet Inc., announced that it has suspended the sale of Internet advertising in Russia, a restriction that applies to Search, YouTube, and outside publishing partners. Following Russia’s invasion of Ukraine, the world’s leading seller of online advertisements by revenue took a similar hold in Russia, as did Twitter Inc and Snap Inc. “We’re stopping Google advertisements in Russia due to unprecedented circumstances,” the company said in a statement. “The situation is rapidly changing, and we will continue to provide updates as needed.”
Technology company
- CEO: Sundar Pichai (2 Oct 2015)
- Founded: 4 September 1998, Menlo Park, California, United States
- Headquarters: Mountain View, California, United States
- Subsidiaries: YouTube, Google AdMob, Dialogflow, Kaggle, Fitbit, MORE
- Founders: Larry Page, Sergey Brin
- Parent organization: Alphabet Inc.
Google has previously prohibited Russian state-funded media from using its technology to acquire or sell advertising. It had also invoked its sensitive events policy, which prohibits marketing that aims to profit from the conflict, except anti-war or protest advertisements.
On 28th February, Russia’s communications regulator, Roskomnadzor, ordered Google to stop running advertisements that contained false information regarding the politics of Russia and the civilian situation in Ukraine.
In the past, Moscow has punished or blocked access to services that do not comply with its requests. Google fined more than 32 million rubles last year over content infringement. According to the SPARK business database, Google’s turnover in Russia in 2020 was 85.5 billion roubles ($790 million).
Russia
Country
- Currency: Russian ruble
- Capital: Moscow
- Area: 17.13 million km²
- President: Vladimir Putin
- Population: 14.41 crores (2020) World Bank
- Prime minister: Mikhail Mishustin
Apart from this move of Google, Russia has come under the scrutiny of many countries. The move has invited condemnation and sanctions from several countries for crippling the country’s economy and undermining its aggression. Western countries have frozen the assets of Russia’s central bank, limiting its ability to access up to $630 billion in international dollar reserves.
The governments have also decided to ban many Russian banks from the SWIFT messaging system, which facilitates cross-border money transfers. Sanctions are frequently used to harm a country’s economy or the personal wealth of individuals, such as politicians. Travel prohibitions are also part of the sanctions.
Must Read:-
- Top 10 pharma companies in the world
- Top 10 company of India 2021
- Top 10 logistic Companies in India 2021
- Top 10 automobile companies in India 2021
- Top 10 fastest growing industries in the world 2021
- Top 10 most charitable person in the world 2021
- Top 10 logistic Companies in India – 2021
- Top 10 Company in the Corporate World
- Top 5 Most Fuel Efficient Car In India
- Start Small and go Big: Low-Investment Business Ideas 2021
- Top 10 Electrical Company in India 2021
