Instagram has 1 billion monthly active users (MAUs) worldwide, according to the most recent official figures. Instagram launched Reels to provide users with a viable alternative to TikTok, and it appears that the company now wants to give consumers another incentive to start using it. The Facebook-owned firm is developing a “Bonuses” function that will allow artists to profit from their Reels.

Alessandro Paluzzi, a developer, was the first to notice the feature. The developer confirmed in one of the pictures that the “Bonuses” option will be available only to creators and not to normal users. The pictures also imply that the creators would be compensated for each new Reel they publish.

When content creators publish new Reels on their accounts, they will receive ‘Bonuses.’ It’s still unclear if the videos may be monetized right away or just when they reach a specific number of views.

Instagram creators will also be able to track their revenue from within the app. “Keep up to date with new bonus opportunities as they become available,” the screenshot says. This suggests that Instagram will provide some unique ‘extra’ revenue options.

It’s vital to keep in mind that this feature is still in the works, and Instagram has yet to confirm its status. The company appears to be close to releasing it since a new “Insights” function was just added to give Reels users a better understanding of their performance. Reels and Live Reels both have this functionality.

This feature is required for a creator to perform better and receive Instagram benefits. “We recognize that knowing more about how content is delivered is crucial, so we’ve designed new breakdowns that show you which kind of accounts you’re reaching and which content formats are most effective at driving Reach,” the official stated.

Instagram is also working on a feature that would allow users to conceal their like counts on posts globally. Facebook intends to provide a similar service for its users as well Read here