VRKP Group: Born to deliver a promise of excellence
VRKP Group, a leading steel-manufacturer dominating the southern markets with its best-in-class products has made a mark in the industry. Its product and manufacturing facilities can cater to its diverse customer base, effortlessly. With the expansion of infrastructural activities in Bangalore, VRKP has aligned its exemplary vision to make a difference to this industrial space with credible and affordable products.
Making its committed presence felt in the Indian Steel Manufacturing Industry, VRKP Group has been showcasing its expertise with its value-added services. It all began with a small venture in 1990 that transformed into a business empire with a cumulative turnover of more than 2000 cr. So far, the company is indulged in three industrial verticals- Steel, Finance, and Renewable energy. With the intense motive to empower individuals by making their dream of a home come true at the affordable price, they have acknowledged their responsibility of being a leading player in the domain.
In an interaction with the Innovative Zone Magazine, Prateek Agarwal, the Second generation, CEO, Group Partner, shared some highlights from 3-decade long odyssey of the company.
Speaking of the Group’s exclusiveness, Prateek asserts, “We are traditional! We are modern! We are innovative! Our persistent mission is to supply high-quality steel products, services and solutions to our customers, helmed on innovation and integrity.” At present, he is the guiding light for VRKP group as the Group Partner and Director who supervises Operations, Banking, Commercials (Sales & Purchase) to Statutory compliances and Business Strategy.
VRKP Group has compartmentalized the responsibility of its associated individuals into various verticals rather than curtailing their efforts into a single sphere. The management ensures the individuals to be wholly and solely responsible for the bottom line and top line for a particular project.
Prateek Agarwal heads the Steel Industry Vertical that comprises of 5 manufacturing units that are dispersed across 3 Indian states- Karnataka, Andhra Pradesh and Goa.
Moreover, Kushal Agarwal (Prateek’s brother) administers the commercial and whereas Vinod Agarwal (Kushal & Prateek Father) supervises the Finances.
About the Founder
Prateek Agarwal belongs to a reputable family who has been in business for 60 years. Being an alumnus in Industrial Engineering and Management from RV College of Engineering, Bangalore, his passion for business fuelled gradually. His technical knowledge and management skills supported his business endeavors which instigated his to pursue MSC in International Business Management from Nottingham University, UK. There he was enlightened with the exclusive international practices of business management.
Prateek is an avid learner who is constantly striving for self-improvement. For this, he has paid enormous attention to the business studies and made himself aware of nuances in the relevant industry. In this view, the magnate also attended a seventh-month prolonged course in Business-Mastery from New Delhi. This programme directed him towards software development that assisted the VRKP Group in effortless management of the business operations.
He also became a part of a marketing program from Indian Institute of Management, Bangalore. This course allowed him to carve a relevant brand in the competitive industrial scenario. His acuity and expertise have also allowed him to launch a premium brand last year only.
On the personal front, Prateek is a health-conscious person who performs exercise and meditation regularly. During his university life, he was an active participant in state-level sports competitions for Snookers and Ten-Pin Bowling. Apart from this, he is an ardent book reader and fond of travelling and hiking that is the part of his quarterly curriculum.
A vision,driven by the core principle
Resonating with tenacious ambition and utmost dedication, the organization always aspires to render world-class products at very affordable price points to its adored client-base. Their top-notch product line- FE 550 TMT rebars- are allowing them to stay ahead of the curve while keeping abreast of their principle –Forever Strong.
“Our TMT rebars are manufactured with state-of-the-art automated facilities adhering to the highest standards of quality. The product formulation is performed via German Technology in an eco-friendly process that puts an immense focus on energy conservation,” states the Founder.
With its outstanding product portfolio, VRKP has become an exceptional service provider at a reasonable cost alongside granting people the strength to accomplish their visions and promises.
The competitive edge
VRKP always strives to keep its commitment for superior quality products that have high durability. With the help of their ‘Ladle Refining Furnace’, they ensuretop-notchproducts to their esteemed clientele. Owing to this outstanding technology, the Group has been effectively catering to multiple government projects in the Ministry of Defense and ISRO to name a few. When asked about how they attain optimum quality output, Prateek reveals that the usage of iron ore a raw material in the place of processed metal enables them to develop suitable end-product. Moreover, with their integrated steel manufacturing facility, they ensure the composition of Twin-Grip Technology that has granted them with a leading edge in the domain.
Steel vertical and growth
The steel vertical under the parasol of VRKP Group ensures a turnover of 2200 Crore. This domain allows the formulation of four key products- Sponge Iron, Power, Billets and TMT.Owing to the regular service integration procedures, their primary-product- TMT- is directly sold to the end customers. With this view, they have planned a heavy investment of about 500 Crores in this vertical in the upcoming years.
An exclusive mentorship
VRKP Group avidly believes that business growth becomes swift when people are around highly motivated individuals. It ensures an abiding mentorship to its employees that give a firm reason to commonalities to consider the organization on priority. The targeted networking ensures to bring people with the same wavelength under the same roof and offer them a holistic growth.
