SYNERSOFT TECHNOLOGIES PVT. LTD.

Our world revolves around data. It has become the base of a number of capitalist endeavours, and the last few years have seen its monetary value rise up exponentially. With the market recognising the importance of data and privacy, it was inevitable for organizations to realise the importance of having to secure data and prevent it from getting into the wrong hands. That’s where Synersoft Technologies comes in. Committed to the protection of digital assets of corporations, the company has stepped in with what has been branded as BLACKbox.

“BLACKbox empowers your enterprise to achieve the objectives of Data Loss Prevention and Data Theft Prevention from your servers, laptops, desktops, tablets and mobile phones.”

Incepted in the year 2008 by Founder and CEO Vishal Shah, Synersoft launched a product aptly named ‘BLACKbox’, for Data Protection from Loss – Leakage and Theft, which is used by SMEs to prevent data loss from deletion, ransomware, disaster and to protect data from theft through USB, Emails, BCC and Internet.

COMPANY AT A GLANCE
“Synersoft’s culture is founded on four pillars: Trust, Technology, Processes, and Purpose.”

Synersoft is a portfolio company for Center of Innovation, Incubation and Entrepreneurship (CIIE) at Indian Institute of Management, Ahmedabad. One of the foremost companies in India solely focused on Small and Medium Enterprises (SMEs), Synersoft develops technologies that minimize IT infrastructure costs for SMEs and enable IT standardization for them. SMEs being the greatest employment generators in India and largest contributors to the nation’s GDP, an attention to their workings results in the overall economic growth of the country. Synersoft’s technological solutions majorly focus on data preservation, data security, fraud mitigation, and software license cost minimization.

With its strong R&D backbone based on the JAVA platform, Synersoft is a process-oriented organization that excels at providing unmatched IT solutions. Synersoft’s state of-the-art data center for Cloud Computing and Disaster Recovery matches international standards, and its call center for customer support is equipped with sophisticated IVR systems, ticket tracking solution and CRM.

WHAT SETS IT APART
Synersoft was initiated with a vision to fulfill a gap in the market for the SMEs, which lacked cost-effective solutions to prevent data loss, leakage and theft. Being the suppliers or service providers to large enterprises, SMEs have been compelled to adapt to IT, making them dependent on data. To avoid disruptions in the business that the loss of this data can cause, SMEs need a cost-effective, integrated and simple product, in lieu of investing in full-time talented IT resources.

BLACKbox stepped in to fulfill this demand, solving an acute and potentially damaging problem. The strategy is quite simple: BLACKbox is a minimum viable product developed in an agile manner thirteen years ago, which has since then evolved on the basis of consumer feedback. Most of its unique features like happy hours, moderated email system, BCC intercept, vault to deal with ransomware, active recycle bin are feature projects that were possible due to Synersoft’s commitment to be innovative, creative and disruptive to make sure that it serves the purpose for the customer.

An apropos use of AI, like Synersoft’s virtual IT Management Suite for its IMS customers that installs as a software client on each device, distinguishes the company’s products and services from its competitors. The IT Management Suite is trained to compare certain vitals of the devices against real-time benchmark vitals that enable it to detect problems well before its symptoms are noticed by the enterprise. This allows the Synersoft team ample time to subside the potential problem or attempt to DDoS attack.

On the other side at IMS centre, data of these vitals are presented as meaningful and analysed information for quick actions by the on-duty agent at the call centre. This applies to technical problems pertaining to email services, data access, internet access, backup jobs, data duplication, USB access, email vigilance, internet monitoring policies, hardware capacity utilization, processor utilization triggers, power conditions, IP Security policies, and port monitoring

“Simple, Effective, Affordable, Dependable, Scalable are the five words which describe BLACKbox.”

BLACKbox has incorporated design thinking with the Data Owner’s perspective instead of that of Data Manager’s, the only brand to do so. A cutting-edge solution that runs multiple functions in a single hardware, BLACKbox runs a number of proprietary features like Autocratic Centralization, Vault-Workspace, Happy Hours, Screen Captures, Onthe-Fly-VPN, Email Shadowing, BCC-Intercept, and USB Usage Reporting. BLACKbox features are unique and technologically superior, keeping it ahead of the competition curve. Not only does it incorporate a myriad of functions in a single device, BLACKbox is the single brand that covers all IT devices like laptop, desktop, mobile, and tablet.

Even though the product uses the most complex technologies to prevent Data Loss, Leakage, and Theft at the backend, it is uniquely simple and intuitive in the hands of the user. This minimalistic product translates consumer requirements into unsophisticated terms, feeds it into its AI-enabled engine, and serves the objectives of Data Loss, Leakage and Theft Prevention for the end customer. BLACKbox, as a product, is also transparent in transactional terms: there are no fine prints or hidden charges for a customer using BLACKbox.

GROWTH AND SUCCESSES
Synersoft has seen tremendous increase in reach and popularity with the shift in work culture caused by the pandemic. Adapting to the “new normal”, most organizations have shifted to ‘work from home’, and BLACKbox offers one of the most secure solutions for these specific requirements. A majority of businesses are now being carried out digitally, and data security has become a priority for companies with most employees working remotely.

Business enterprises have had to take into account the risks of sharing confidential data across home networks, like data loss, disruption in business continuity and competitive vulnerability. BLACKbox was one of the most suitable products available at their disposal and made them instantly ready to allow work from home over VPN and secure their data from loss, leakage and theft.

With this boom in its reception, Synersoft strived to provide the best value to the customers, and dedicated itself to efficiently solving a genuine problem of one of the largest sectors of the economy while maximizing the wealth of shareholders.

Synersoft is now planning to expand its reach to countries like the US and the UK, as the entire world is in need for a product like BLACKbox with every country tightening its privacy protection laws and cyber laws.