JREW ENGINEERING LIMITED
EMPOWERING MACHINES FOR EXALTED BUSINESS GROWTH
Striving to create a global space where customers could be offered with high-value, quality products is the foremost motto of the organization we have featured here. This inside story is dedicated to the inspiring growth of JREW Engineering that has set significant benchmarks across the construction equipment industry. The company claims to be the single source for over 95 % of the components being used across the targeted market owing to their impeccable quality, delivery and customer support.
Driven by integrity and ethics, they are walking the path of extraordinary growth in the coming years where the leadership of Mr. Rohit Grover (Managing Director) has proved to be a major distinguishing factor in the resounding success of JREW Engineering. To get a detailed view of the company and its overall work process, we arranged a telephonic interview with Mr. Rohit Grover and dived into an in-depth conversation regarding the company and its overall business portfolio.
THE PREFACE
Conceptualized in 1973, JREW targets four different industries- Construction Equipment, Material Handling, Agriculture and Railways. They mainly manufacture precision engineering components for all of the above industries and also export them to various American and European markets. The core products are Front Axles for backhoe loaders, Mast Assemblies for forklift trucks, precision machined components for harvester combines and critical fabrications for railways.
Also, they are into manufacturing of specialized attachments for construction equipment industry also known as off-highway machines, making the machines more versatile in application. Additionally, a few years back only, they ventured into manufacturing their own brand material handling equipment for the warehousing industry.
With a vision to emerge as India’s most reliable engineering products and components company, JREW made a humble foray into the world of engineering and since then, it has made a dramatic shift in its business approach that started with bright bar manufacturing and steel profiles trading. “We are committed to moving up the value chain by providing heavier fabricated/ machined components & sub-assemblies to our customers from our newly developed manufacturing unit in Faridabad which is strategically located to serve the needs of our valued customers whose utmost satisfaction is our success mantra,” asserts the leader about their secret sauce to success so far.
VALUES MAKING A DIFFERENCE
As per Mr. Rohit Grover, JREW has thrived due to its five core values only that are defined as “I CARE”. This term reflects as a wake-up call to everyone working at JREW to care for the safety and well-being of co-workers, workplace, customers, supplier partners, bankers, consultants, and the entire society at large. The values have been laid by the Founder and Chairman – Shri Ram Ratan Agarwal who follows the philosophy of “Look beyond Yourself”, and wishes everyone to follow the core values at JREW premises as well as outside.
The workforce fervently believes to preserve the core values and purpose of existence that alters cultural & operating practices, specific objectives, and strategies. The term I CARE literally stands for Integrity, Courage, Accountability, Respect and Environment.
WHAT GIVES THEM THE LEADING EDGE?
A great deal of humility accompanied by a fervent sense of responsibility allows them to ensure to provide better solutions in direction of the foreseeable future. On that note, they have heavily invested into ensuring state-of-the-art machines across their factories – commissioned tactically, in manufacturing units spread across 2 states to ensure proximity to the customers & operational scalability.
It is done to handle present & future customers that are expanding in terms of volume and variety of products. As they are persistently committed to moving up the value chain, they are in constant practice to provide heavier fabricated, machined components & sub-assemblies to the end-customers from their newly established manufacturing unit in Faridabad.
This unit has been strategically located to serve the requirements of their valued customers speaking in favor of their customer centricity. Needless to say, this is the sole reason why several industry leaders have put their immense faith in their product & service portfolio. They have been forging and continually nurturing their business relationships with the customers to bestow the whole ecosystem with holistic growth. Hence, they own the status of being the single source for JCB, Caterpillar, Escorts, KION, Godrej & Boyce, Manitou, Knorr-Bremse, Terex, ACE, CLAAS Germany, Maini Materials etc. for many big customers.
WORK CULTURE AT A GLANCE
The culture of the organisation is open-ended where unity matters the most. Employees and management team are in perfect harmony and the administration tries the best to strengthen the bonds between both the ends. The management periodically keeps felicitating the employees who showcase exceptional leadership qualities and have outperformed when it comes to their responsibilities.
JREW always promotes and supports efficient, safety conscious and talented people. Rewards and recognition are integral part of the process where the workforce is motivated to perform their level best. Empathy is in the air of the premises where senior leadership is in constant practice to understand the issues being faced by the juniors while extending the helping hand to resolve the matter.
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