MARKIVIS
DIGITAL MARKETING FIRM WITH INCLUSIVE SOLUTIONS
Jason Matthew has well asserted, “Ignoring digital marketing is like representing your business without any audience.”
Digital marketing has become the prime ingredient of a successful business venture. It is the ladder, which helps the business tycoons scattered in all arenas scale globally. Innovative Zone has been a great appreciator of numerous such business leaders who has introduced the world to unique business ideas with fabulous service models. And here again, we are back with another story of passion and dedication for our global readers Markivis.
Our editorial team had an interesting and joyful session with the leadership panel of the company. The CEO and Founder of the company, Amit Khanduja shared some less-known facts about the company. He also shared valuable nuggets for our global readership panel and all the young entrepreneurs out there. Their zeal and dedication immensely inspired us and made us feature them in our exclusive edition- The Most Trusted Companies to watch in 2022. We truly hope and desire that this fascinating read will add some extra value to the lives of our readers and will fill them with great motivation to break their barriers and chase their dreams.
Introducing us with the portfolio of his company, Amit asserts, “Markivis is a rapidly growing Digital Marketing Consulting and Execution firm providing personalized solutions across Digital Marketing, Marketing Communications, Marketing Consulting, and Account-Based Marketing. We are also one of the few elite firms that offer a complete array of Employer Branding Services. We are a market leader in providing End-to-End Digital Marketing Services to IT & ITeS, products, and service organizations globally.
The name Markivis has an interesting story behind it, reveals Amit Khanduja. The name was inspired by the JARVIS – The sophisticated AI Assistant of Iron Man from the Marvel Movie Series. As the name suggests, Markivis was built with the sole motive of becoming a Marketing Jarvis for its clients. At Markivis, we are on a mission to help our clients navigate the complex digital landscape by solving their day-to-day marketing challenges and delivering results that create an impact. Through Markivis, we aim to solve the challenge faced by B2B organizations when they are on.”
EDGE OVER OTHERS
The flawless understanding of the IT sector and the detailed knowledge and expertise of the Markivis teams helps the company deliver marketing solutions to some of the global software companies and that is their major differentiating element. The management has steered Markivis from being an agency to positioning the company as a “Consulting Firm”. The company not only creates the best presentations but has the ability and expertise to take it to execution with minimal guidance and intervention of clients. The organization firmly believe in adding value to their customers consistently.
Amit revealed that at Markivis, the procedure of hiring has two different levels. Experienced professionals are
hired based on their skills and the value they add to Markivis and its business needs. They also run a trainee program called Markivis Management Trainee Program (MMTP). This program intends to hire fresh graduates who are trained for a few months before being deployed on specific projects.
“When you start delivering value to your customers and become a reliable partner, they start trusting you and are willing to even consider you for projects that may not be your key strengths. Transparency is a key aspect of building relationships with customers. In addition, one of the fundamental values that drive Markivis is we work as partners, not as vendors. We don’t look at the contract at every drop of a hat. We believe in building long-term relationships and not just a transaction.”-Amit.
ACCOLADES TO BOAST OF
“It is always a great feeling when your client appreciates you for the value added by your team during the contract. Owing to our ability to walk the extra mile to fulfil our client’s needs, we were recently recognized as one of India’s top Marketing Organisations by Clutch – a B2B ratings and reviews website based in Washington, DC.
Markivis was also recognized as one of ‘India’s Best Recommended Branding Agency – 2021’ by The Manifest. Our consistent efforts have enabled us to create an impact in the IT & ITeS world. Markivis is now trusted by 5 of India’s top 10 IT companies. Our international client list now includes products, solutions, and service companies from the US, UK, Canada, and Australia,” says Amit.
CULMINATION
“The rate at which the global challenges are evolving, we don’t even know what’s in store for any of us. As an organization, while we plan to expand globally and continue to invest in newer segments and industries, we also need to be nimble and agile enough to adapt to the latest trends in marketing.”-Amit.
Before signing off, the visionary shared some valuable nuggets for the upcoming entrepreneurs by saying, “My only advice to all the budding entrepreneurs would be to give greater importance to getting their productmarket fit right. Over the years, I have seen multiple startups failing because of the sole reason that there was no demand for their product. You might have created a product that, according to you, will disrupt the market, but it is crucial to identify if that product solves your customer’s pain points.”
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