RRithm & RRipple Apps: Bringing Organic and Healthy Products with Beauty and Healthcare services to your doorstep with their apps
In ancient India, people were wholly dependent on the intake of foods that were natural as they were highly conscious and mindful of what they were feeding to their bodies. The impact of industry production of food along with the inflow fast food trends have had an impact on food habits world over, including in India. However, there continue to be individuals who prioritize a nature-based healthy diet. In recent times, there have been instances of brands falsely advertising their products as ‘fresh and pure’, making it difficult for the consumer to figure out which brands to trust when it comes to buying organic foods that are fresh. To build a business based on trust and tackle such problems, Sakuhiro Pvt. Ltd., incepted a new feature RRITHMSTORE in the app RRITHM in June 2019, with a motto to ‘Eat well, Live better’. The company has launched two applications to promote and encourage a healthier way of living by delivering Organic and Healthy products at your doorstep.
SERVICES:
Sakuhiro Pvt. Ltd. provides various services to its customers via two phone-based applications
RRITHM It’s a multi-purpose app that acts as a platform to provide users the services to order healthy & organic grocery right to their doorstep. The app supports a lot of other features such as:
- In-app calling and messaging
- WHAM – winning hearts and minds/ Sadhbhavana. This feature aims to raise awareness of social inequity in our country and instill a movement of public/civic engagement and activism. It is not only about giving money to charities. It is about engagement, of trying to bring change and contribute back to society and to support the underprivileged. WHAM serves the dual purpose of helping charities to raise funds for their various initiatives while encouraging people to incorporate some form of physical activity such as running or walking into their daily routine. The best part of such physical activity is that it does not interrupt with your routine, it can be a part of it.
- The app also provides users with daily feed in over 50 interesting categories for users to choose from and it keeps adding new categories based on feedback from customers
THEY ARE SOON LAUNCHING TWO NEW SERVICES TO ADD ON THEIR ALREADY EXISTING SERVICES.
- Pink Ninja – A way to get premium Beauty and Spa services at home.
- Silver Ninja – This aims to provide Companionship services for the elderly.
The launch of these services has unfortunately been delayed due to the CoronaVirus outbreak.
RRIPPLE
RRipple is a mobile App having microblogging, online activism, and editorial. Microblogging: “Rippling” is about broadcasting daily thoughts, views, and opinions to the world, with the hope that your messages are useful and interesting to someone. Conversely, Ripple is also about discovering interesting people online and following their thoughts in the form of messages. You may forward or share someone’s ‘Ripple’ that you find interesting as a Ripple. All of us have an ability and capacity to impact the world in small ways for better or worse. At RIPPLE, we hope to enable individuals from all parts of the world to participate in interests, benefit from diverse viewpoints, and reflect. So, share your thoughts and let them flow. We’ll make them Ripple through space and time.
PROVIDING AN EDGE OVER THE MARKET:
There are a multitude of E-commerce platforms that deliver unique services and also experiment with new and dynamic features to engage a wide clientele. Most companies aim to create long-term sustainability in the market and as such there is a lot of competition. Sakuhiro Private Limited upgrades its applications to match the expectations of client-base, and this gives it an edge over its competitors.
RRITHM
At Sakuhiro, the team is driven by purpose, partnership, and accountability. When entering the business world, their primary aim was to deliver feasible solutions to challenges and issues being faced by users in the E-commerce world in the specific context of healthy living. With a focus on building a secure and healthy world, they emphasize the central role played by women and the elderly when developing their business plan. They have effectively responded to the unmet needs by easing the daily requirements of their target users.
THEY HAVE ACHIEVED THEIR GOALS BY –
- Making people aware of the importance of healthy living and encouraging people to eat healthily and live better, through the RRITHM app serving as a platform
- Including Safety Features – Their priority is to provide their users with a secure and private platform to interact. They have features on their app that can be used to ensure the safety of your friends and loved ones.
- Providing the ease of making a difference to the community by simply using their feature WHAM. This feature allows you to walk to change, every step you take helps them to raise money for NGOs
RRIPPLE (TO BE LAUNCHED)
The advancement of the telecom industry has made access to the internet affordable and possible for almost all to access. This has made the reach of social media even more impactful. In turn, it is now possible for a social platform to have greater interaction across social, economic, cultural, political, religious and ideological boundaries, and becoming a powerful amplifier of civic behavior.
To cater to the pluralistic nature of society, different apps need to emerge. While there are already various platforms that exist, it is important to have continued competition as it ensures growth and quality improvement unlike the case when a single portal has monopoly.
RRIPPLE
provides an alternative microblogging platform to users across the world, just like Twitter, Posterous, Tumblr and others. They have built the app with a unique approach that differentiates them from their peers. This is found in their emphasis on the human and natural components rather than the mechanical – to love, to care, to trust, to build a society on shared values and, to think, express and reflect. As part of a Make In India initiative, this app is set to be re-launched on August 15, 2020 after bringing significant changes from the earlier version..
RESEARCH AND DEVELOPMENT
Having a stronghold on the intricacies of the market and business development is necessary to have a successful initiative. At Sakuhiro Pvt. Ltd. we believe that this makes research and development an indispensable part of the functioning of any business. They have an understanding of the client requirements. For instance, customers (especially working women) want ready to cook ingredients; want a source of ingredients; exact amount to serve a family of X number; details of calories and assurance of hygiene at the place of the processing; packaging that meets environmental standards of the day. To stay updated with the changing market trends, they conduct surveys, do research and take into account the suggestions of their customers.
THE TEAM
The team at Sakuhiro Pvt. Ltd. is composed of wards and wives of defense personnel. Sarang Anukul is the Operations Manager, Mrs. Ursula Patil is Delhi Sales Manager, Dawa Tsomu is Manager for Greater Noida and Eeshani Kochhar has joined the team as the Social Media Manager. The company believes that employees form the backbone of their business. Sarang Anukul says, “We believe a happy employee is an efficient employee. We listen to the ideas and suggestions from our employees, which helps us to understand people better as well as come up with innovative and fresh strategies. We do not keep our employees tied down to specific working hours or working location, we just believe in productivity and output.”
MESSAGE FOR THE ENTREPRENEURS
If you put your heart into the idea you believe, you can achieve whatever you set out to. You might see failure at first but keep your head down and keep working towards your goal no matter what others might believe. ~ Sarang Anukul
